We develop and maintain direct to market web and mobile apps for Sterling Insurance. Our applications are built for scale and handle the purchasing of insurance products both directly in app, as well as from all of the well known comparison sites.
Sterling Insurance offer specialised policies to accommodate the specific needs and circumstances of their customers.
Our relationship began through affiliation with our client Adrian Flux. Similarly, we maintain their online presence through development of various web application and provide the tech behind their lead generation.
The featured product of our work together is a web application which facilitates the quotation and procurement of breakdown insurance policies via third-party comparison websites, as well as organic visitors.
Our resources for Sterling are heavily focused around a web platform which facilitates the procurement of breakdown policies.
The platform integrates with third-party services to allow visitors from any of the well-known comparison sites to select Sterling Rescue from the comparison results and enter the Sterling Rescue application at the point of payment.
The application facilitates payments using the payment processing service Opayo (formerly Sage Pay).
It is imperative to Sterling’s status on the aggregator panels that they maintain a high level of conversion for users who click through from the comparison sites.
The Rescue web-application contains features which allow us to identify distinct visitors and calculate conversion rates accordingly. We are able to identify and exclude test cases, duplicates and bots to provide Sterling with accurate figures.
We facilitated the creation of the mobile web application Sterling Short Term, which is available on the Google Play and iOS app stores.
The application uses calculated risk features to identify user behaviour or quote details which constitute a considerable level of risk, at which point the application connects the users to Sterling’s specialist insurance teams.
Gerry Bucke
Underwriting, Sales & Marketing General Manager, Adrian Flux
We apply the latest, most respected technology and network services to ensure Sterling Insurance’s online ecosystem remains safe and secure. We routinely upgrade applications in line with the infrastructure we architect.
Through regular communication with managers and key stakeholders, we understand their unique business objectives and marketing goals and coordinate our development in-line with their priorities.
Django, Heroku, AWS S3, AWS SES
Angular, Open Source Tools, DevOps
WordPress, Hubspot, HotJar, Mailchimp & Social Automation
Adobe XD, Adobe After Effects
Asana, Harvest, GSuite
Unit Tests, TestRail, BrowserStack
Our work with Adrian Flux involves the creation, management and growth of their online eco-system. We work to ensure that their online infrastructure matches their growth requirements.
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